About Us
Bright Lifecare Pvt Ltd (blife.in) is engaged in the business of manufacturing, R&D, marketing, & sale of health/sports supplements, vitamins and other health/ wellness products across India. The company has a wide reputation and goodwill in the market as a leading company in the space. Via "HealthKart" it also offers a comprehensive range of products, through both online and offline channels.
Our Journey so far…
Committed to the mission of creating world class health and wellness products
India got its one-stop-shop for wellness, nutrition and health products, with the launch of HealthKart.com
For all the ‘ziddi’ fitness enthusiasts, HealthKart launched Muscleblaze - India’s best bodybuilding and sports nutrition supplements brand.
HealthKart took off on its retail journey with its first store launch in India.
Healthkart moves towards being a fitness destination and invests in digital platforms
MuscleBlaze crosses 200K customers
HealthKart Private Label was also launched to up the wellness and health quotient.
An in-house Research and Development facility was set up to innovate and introduce new products while maintaining the highest quality and standards.
Set up dedicated R&D Facility
Scaled up to 105 stores across 37 cities
Received Amazon Aces Award for MuscleBlaze
TrueBasics was launched to ensure top-of-the-line health products so that you never have to compromise on basic health.
Gritzo was launched to provide a customized range of nutritional products for children.
HK addressed the current trends and came up with bGREEN - a Vegan and plant-based nutrition brand.
HealthKart’s private label for vitamins transitioned to HK Vitals for all your vital needs while Muscleblaze became the number one sports nutrition brand in India.
HealthKart raises $135 million
Launched MB in singapore, UAE
Sameer Maheshwari
Founder & CEO
A graduate from the prestigious Harvard Business School and a Bachelor of Technology from IIT Delhi, Sameer always held health with the highest regard. After working for 12 years in financial services and technology industries in the US, including UBS Investment Bank, MicroStrategy and Deloitte Consulting, he gave in to his true calling and founded HealthKart in 2011. His vision is to make HealthKart, a one-stop-shop and go-to health and nutrition destination that can help people achieve their fitness goals, be it muscle building, weight loss, general immunity, or holistic wellness.